1. HONESTY
"Prefer justice and living in want to crookedness and living in abundance"

2. INTEGRITY
"He who has more virtues than talents is a superior man, he who has more talents than virtues is an inferior man "

3. HANDS-ON LEADERSHIP by Excellent Example, Excellent Practices and by Moving Around
"If the Foreman is not energetic those under him will not get busy "
"To see once for yourself is better than to hear a hundred reports"

4. TEAMWORK
"The magnanimous man helps others to realise their good ambitions"

5. PERSISTENCE and the Will to Win
"To do good is the greatest joy"

6. COMPETENCE
"Battles are won by those who know their enemy as well as themselves"

7. POSITIVE ATTITUDE
"He makes things easier for himself who makes things easier for others"

8. HARDWORKING
"He who can endure the greatest hardship will be the greatest among men"

9. FRIENDLY AND FAIR but firm
"Friendship has its places, but accounts must be kept"

10. PARTNERSHIPS
"The plan of one man may be faulty, that of two will be better"

11. RESPECT
"Do not use your rank to humiliate others nor use your cleverness to deceive them"

12. CARING
"Charity and Justice are worth a thousand taels of gold"